Sunday, 3 February 2013

Print and Web: Audience Research_

Questionaire_

In terms of Primary research i asked my friends and family a few questions to get an over all understanding of what the main problems for them are in terms of watching what they want when they want_ 

I believe this research is relevant to my project as everyone in my family is within the target audience and is from the range of 16 to 45 from my questionnaire i found that the main problem for the majority where that on the on demand web site most struggled to find what they wanted quickly

i have decided this would be the main focus of my on demand site i must ensure that everything is easy to locate on the site i will develop ideas on how to get around this problem. 


Audience research_

I decided the initial research that i must look into was to basically find the content for my web site, the most commonly watched programmes would be featured on this site.  I have looked at the most popular programmes from 2012 to get an idea of what the conternt would be_





Moving on from this i have decided to look at what the audience see as appealing in terms of general aesthetics_ i have found from looking at a range of design all the way to clothing that are all aimed at targeting the audience. I have found that there is a range of colours used throughout the designs. and a lot of the design seem to be quite simple with a large amount of clear space, These are all aspects that i will incorporate into my designs, making  sure that my designs target the right audience.
















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