Cop 2_ Ctrl Space book

The main Body of research i have focused on was on the some of the work featured in a book called Ctrl [___] 

this book explores how designers and artists have reacted to panopticism it was a great insight into some of the different views on panopticism and some of the comparisons that where raised. 

I focussed in on one piece in particular_

It is a piece called Ronde De Nuit by Lewis Baltz The piece is an instillation piece in the form of images all related to panopticism within society all around a digital face that depicts beauty. 

This was a great piece in terms of informing and educating the audience on the subject however i feel that when i create my design out come i must apply some element that really gets the audience involved. As in my opinion this would communicate much more effectively if panopticism was directly applied to the audience without them knowing then actually showing how they where controlled as a docile body. 

Cop2 Visual Research

Responsive: Marriott_ App Design

I have decided to base my campaign around App design as this is in my opinion the most effective way of targeting the younger generation, as everything is quickly becoming digital based it seems obvious to me that this is something that can be accessed at all times and as the audience are constantly attached to their phones it seems obvious to me that this should be my chosen design direction.

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I then decided to look app designs that where in direct connection with my subject, i found that most hotel applications where still based around the same old fashioned boring aesthetic that was used to communicate the classy feeling that people generally seek from their hotel. However the younger generation are after something new something experimental and modern.

Responsive: Strictly House_ Brief Analysis

As you can see below the brief that was given to us not pinned down at all, I have decided to create my logo and  brand idea based around the sound that that the group create so my logo and identity will be a representation of their music, Attached to the brief was a sample of their music, as i am a follower of house music i instantly began to list down words that are associated with house music,

Progressive

Tech 

Loud 

Deep

Funkyhouse 

Techhouse 

Modern 

Future 

Tomorrow 

Dance 

Progressive house

Electronic  

"Hi there, we are a couple of up and coming house Dj's from Jersey channel islands and we are looking for a New Logo to represent us and our new brand." 

I feel that the next step of this brief is to look at existing logos and brand identities for existing big house djs, as these are the direct competition of my design.